In the process of shadowbanning, at least complex algorithms and APIs come into play, not an individual. These systems or platforms have secret rules meant to restrict the outreach of content. Having a slice of bias from one of the systems of moderation or even on a larger scale-as Forbes highlighted the culture of Silicon Valley-these algorithms detect violations which are perceived and acted upon. Most times, once content violates platform guidelines, the creators are shadowbanned, which means the content is less visible or is engaged with less.

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