To increase the effectiveness of a forwarded message, always include a short introduction or explanation to the forwarded message. This assists the recipient to know the reason behind receiving it and what to concentrate on. You will be able to emphasize key points or give background to prevent misunderstanding. By making the message short and to the point, it would be more effectively communicated and save time particularly in a work environment that is busy and long and confusing emails tend to be overlooked. Know more about fwd meaning